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ABOUT BARONS CAMBRIDGE.

Find out more about what we do and our team.

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Meet the team

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Kevin Appleton

Head of Business

Charles Aylard

BMW General Sales Manager
  • Department BMW

James White

BMW New Car Sales Controller
  • Department BMW

Paul Robinson

BMW Used Car Manager
  • Department BMW

Aidan Smith

BMW Product Genius
  • Department BMW

Alan Shutt

Local Business Development Manager
  • Department BMW

Anthony Murphy

Local Business Development Manager

James D'Arcy

Sales Executive & Motability Specialist
  • Department BMW

Jake Cummings

Sales Executive
  • Department BMW

Mohammed Elharrak

Sales Executive & Motability Specialist
  • Department BMW

Adam Bonnett

Sales Executive
  • Department BMW

Will Giles

BMW Sales Executive
  • Department BMW

Robin Angell

BMW Sales Executive

Darren Lumley

BMW Used Car Sales Executive

David Hall

Aftersales Manager
  • Department Aftersales

Peter Speechley-Grove

Service Manager
  • Department Aftersales

Andy Toseland

Workshop Controller
  • Department Aftersales

Nick Bell

Parts Manager

Sarah Moore

Service Advisor
  • Department Aftersales

Liam Bambridge

Service Advisor
  • Department Aftersales

Will Horner

Service Advisor

Charlotte Rowland

Retention Specialist

James Trillwood

BMW Sales Executive

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

As above, great customer experience.

Service

Work carried out as described at the quoted price and at a convenient time.

Service

Work carried out as promised

Service

As above, Gareth at Barron's put the wheels motion to sort out my cars problem (only had it a matter of hours) contacted the dealership I bought it from for me and kept in good contact throughout and a quick resolution.

Service

efficiency cheerful, friendly staff speed in doing the job

Service

Wife had to wait while car was serviced, no courtesy cars and a week later received an email flyer from dealer saying I could get 25% off servicing if booked online. Why wasn't I offered this as loyal customer. Called up to get discount told, no!!!

Service

Because you give credit where due

Service

Went as expected and planned. No problems.

Service

Rude un friendly staff. Receptionist started talking to someone else when I was speaking to her. Had to return another day as they made error In booking

Service

Excellent and friendly service

Service

Conflicting information on two health checks carried out within several days of ane another

Service

I explained to Gareth that I thought there was a lot of wind noise from my car, the technician made adjustments to the doors there is an improvement but I don't think it's as quiet as my previous BMW 428.

Service

They don't always get things right but the level of customer service is always to a high standard.

Service

The Satnav was checked by Barons and found to be operational. I was given instructions for the map update. The update process has exceeded my profile storage space and I now need expert help to reset my computer before re-attempting the map update

Service

Local quick and efficient.

Service

Good quick service

Service

dealership negotiated with BMW for the latter to cover the cost of a replacement head unit which could have cost me £1350

Service

Barons BMW is incompetent and dishonest.

Service

The only issue is the availability of loan vehicles

Service

All went well and to plan

Service

friendly and helpful customer service

Service

Very satisfied, however a couple of small issues.. 1. wasn't told about not being able to use American Express 2. Was told the car had been fully checked before we purchased it but the cigarette port wasn't working and also the gear box has a leak.

Service

Being a lady bringing a car in is sometimes a bit daunting, but I felt at ease as soon as I walked though the doors.

Service

Good service. Reasonable price. Able to wait at site.

Service

fault is still there

Service

All went smoothly, no issues.

Service

James D'Arcey has gone above & beyond to source a car for me. Number crunching the deal I currently have with no pressure to sign there & then

Service

Complained to Service Manager about attitude of some staff. Quite brusque in manner. Not a very welcoming environment. Also coffee machine broken and area generally untidy. No biscuits?

Service

Everything well explained and feel the difference after the service

Service

Work undertaken promptly, with courteous and professional service from the staff.

Service

The lady I dealt with called me after I'd left the car to say that it needed another service that she forgot to tell me about. I said no and took it somewhere else

Service

There were too many telephone "transfers --no call went straight to the person requested-- it appeared to be a merry go round

Service

Need to have a chat with the people who clean the cars, I had to re wash mine when I got home and polish out some scratches and swirls, I will ask them not to clean my car when it goes in for its next service.

Service

For an all day service, BMW should offer pick up & drop off as standard. Courtesy car only available with a one month wait, which is not acceptable when the car is under recall for a safety issue.

Service

Nice environment. Polite service. Provided courtesy car at short notice when work took longer than expected.

Service

The customer service received has been very good on each occasion I have visited.

Service

The only negative feed back was.... The toilets look very clean but both seated toilets were disgusting and really needed a clean or a notice saying ensure you flush (double flush) properly before exiting

Service

2 cracked alloys so soon after having new tyres fitted leaves me wondering whether the agent used to fit the tyres damaged the wheels.

Service

Service rep was a little brash, and I wasn't offered tea/coffee like I saw other customers. It also wasn't clear what I should do once they took my keys away from me (waiting appointment, but where should I wait? How will I know when my car is ready?

Service

The local team at Baron's are great

Service

your staff were polite and helpful and did everything efficiently

Service

Not only did they wash my car and vacuum it, they also alerted me to what could have been a disaster! I was informed that I had wrong tyres put on my car, I was unaware of this as I didn't know the difference between normal tyres and run flats.

Service

I was very satisfied!!!

Service

Everything went according to plan

Service

The service dispensed by the staff is always done in a helpful courteous and professional manner.

Service

Due to the short notice for the appointment (see Question 1) I had to wait at the dealership for over 4 hours

Service

Just annoyed at the fact that my car went in to be prepped again properly and they've gone and chipped the rear spoiler.

Service

Dealt with me promptly, gave good overview of status of car, carried out service in timely manner

Service

Professional and efficient service

Service

They were lovely just had to take it back for the mirror to completely connect my new mirror

Service

Service carried out as expected, good collection and delivery service which is important. On the pricey side.

Service

Would be higher but I am still waiting for estimated cost for a monthly maintenance contract based on 4 years after my current maintenance package expires next year.

Service

Service is polite and structured, but i found the information given at enquiry time and on the day was different and it was very much left to me to sort out.

Service

Was good by and large, although the insured warranty initially stated the part that needed replacing wasn't covered by the warranty, then a few hours later was reported as being covered by the warranty.

Service

Unable to repair air con in 2 days

Service

We knew what we wanted and that was satisfied entirely.

Service

Great customer care from the manager when I took my car for service. Despite having few issues with it when i first arrived there.

Service

All good

Service

Took longer than planned, comms were poor both internally and to me as a customer. Work done was okay but attention to detail was poor. New tyres fitted, old weights removed but old adhesive just left in place

Service

Very good service only partly let down by poor cleaning of the car.

Service

Only thing not easy to get through on phone

Service

Very efficient and pleasant staff

Service

Because although I was very grateful for you washing my car, the spider web on my wing mirror was completely missed, and as my next passenger pointed out, a very straight talking friend from Zimbabwe, the windows were very smeary.

Service

What the car went in for was fixed as it should be, however the car was washed and appeared to be dirtier than when it went it. Marks all over it

Service

Service carried out and completed when promised.

Service

My car was there 3 weeks had no updates until I called up my self to find out what was happening. BMW uk on the other had were brilliant.

Service

All good, excellent communication.

Service

Good helpful service with great presentation

Service

I was misquoted for the cost of service

Service

No problems with the servicing or the staff, but I think I detected a couple of cost-saving measures since the business transferred from Elms to Barons

Service

Cambridge BMW are the professionals of professionals based on my interactions

Service

Service was great, new coffee machine makes just ok coffee and there were no biscuits in the waiting area which I was looking forward too

Service

Completed the warranty repair successfully

Service

The availability of courtesy cars is just not good enough

Service

Service seemed fine. The wash was terrible. If they are going to wash the car, please can they do it properly. It looked like it was only half washed, left to dry in the sun and forgotten about. I had to rewash it at home.

Service

They cannot figure a problem in my brand new car - x4

Service

They did a good job.

Service

Adam Bonnett (Sales) was excellent. Patient, listens and explains the options without pressure. Allows you to make the choice right for you. Would definitely recommend friends to talk to Adam if they are considering a BMW

Sales

Your customer representative was fantastic in selling the car, but he ignored all phone calls since I bought the car . The scratch insurance amount was also increased without my knowledge

Sales

Everything during the sale & delivery was as I expected it to be with "no problem" being the operative word - well pleased!

Sales

People were professional, courteous and the BMW Centre is a pleasant environment.

Sales

This was my first experience of doing a voluntary termination and the help and guidance received from Robin Angell was of great assistance.

Sales

Robin, the sales person was very good. He knew when to talk to us and when to leave us looking. He also went to great lengths to source the right vehicle at the right price

Sales

Excellent service by Ben Bryan in regards to all aspects of the sale.

Sales

Smooth and fantastic transaction. So pleased with the new car.

Sales

Customer service was brilliant and car was delivered in the most professional manner. I had constant updates from the sales rep and still keeps in touch.

Sales

Great communication and flexibility

Sales

Because I received an excellent level of service throghout the process. All questions were answered promptly. A number of quotes were provided based on different options that I was interested in without any complaints.

Sales

Down to Adam - he was able to tell me all the differences between my current BMW and the new model BMW. He was able to answer all my questions and most importantly be supportive through the process.

Sales

I was kept updated on the progress of my new car through its production and delivery both by email and telephone calls from Robin Angell at the dealership. I was given a loan car initially until my vehicle was delivered.

Sales

Good sales Exec made it a smooth purchase

Sales

Sales chap very helpful, but could not throw in a BMW golf bag..??

Sales

Great service offered with exchange and new car purchase

Sales

Was so well looked after! Always friendly and responsive, made the ordering and purchase a genuine pleasure. First class performance.

Sales

Again perfect

Sales

From order to vehicle collection the experience was first class. I was kept informed on the build progress on the vehicle and the collection date was arranged at a time convenient for me.

Sales

Very professional and the whole process was quick and simple from enquiry to collection.

Sales

Very helpful and courteous staff, 100% satisfied.

Sales

Very helpful salesman, Robin Angell, at Cambourne.

Sales

excellent service

Sales

All expectations met